There are now a few web sites online dedicated to helping store owners discourage showrooming in their establishments. Whether or not they work are open to interpretation, but some of the tactics being suggested are certainly interesting. One suggestion is to do the showrooming for the customer by showing them the online price of the product at competing stores as they are standing there.  This suggestion may seem strange to retailers, but some believe it may encourage an environment of trust in stores. If customers see store staff showrooming for them, it will show the customer that the store is not afraid of transparency.


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